JC Penney – Shopping Insanity

Description

Conceived, wrote, produced and directed as well as oversaw all aspects of spot production shot in HD and green screen. The project included a very tight shoot and post schedule. We began editing and HD composting on location. Collaborated with graphic designers during all of phases of production to develop and execute creative aesthetic.
Format: HD 1080i
Project turnaround time: 2 weeks

Type

Value Added